Join the KidsFit 
Club today!

Let's make the healthy choice fun, free and rewarding at home in the Hy-Vee KidsFit Club. You can expect to build confidence in how your kids eat, play and learn to make being healthy fun.

Learn more below.

group of kids

Reward healthy habits at home.

In the club you will be first to know about challenges, rewards and exclusive events.

  • Newsletter

    All information sent right to your digital email. Follow along with challenges and activities to help your family build confidence in healthy choices.

  • Rewards

    Complete & submit the monthly challenges for in-store perks for your family. BONUS, your family is entered to win BIG KidsFit Club Prizes.

  • Events

    Your family will be the first to know about virtual or in-store events with our Hy-Vee Dietitians. You won't want to miss our seasonal rewards for Kids at your local Hy-Vee.

family smilin

Build confidence in MOVING!

Follow along with all of the Hy-Vee KidsFit Video Series to make moving fun independently or with the whole family. In these videos, you will build a foundation of education surrounding your health.


kid with arms in air

Earn Rewards!

Complete the monthly challenge for the chance to earn digital rewards for your family at your local Hy-Vee. Submit your monthly challenge for the chance to win BIGGER rewards for your family.

*Prizes change every month.*

**Must be a KidsFit Club Member to win.*

kids hugging

A healthier, happier generation.

Healthy habits are built from what we see, hear, and do. Let us help you be the best role models of health in your home.

Follow along to build healthy habits!

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How to Squat

  |  Squats help you jump higher & run faster!

    eating a bar

    Refuel to Recover

      |  Recovery Nutrition is the food you eat and beverages you drink after exercise. Learn more from our Hy-Vee Dietitians.

    • Eat
    • Learn
    heart health

    Heart Healthy Habits

      |  Celebrate American Heart month by making cardiovascular health a habit in your family!

    • Learn
    • Rookie
    • Pro
    • All Star
    Squat Challenge

    Squat Challenge

      |  Follow along with strategies to help increase movement and motivation through the day!

    • Play
    • Learn
    • Challenge
    • Rookie
    • Pro
    • All Star
    How To

    How To's

    • Play
    • Learn
    • Rookie
    • Pro
    • All Star
    strong

    Strength

      |  Strength is your bodies ability to withstand great force or pressure. LEARN the basics of how to build strength in your whole body.

    • Play
    • Learn
    • Rookie
    • Pro
    • All Star
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    Game Day Hydration

      |  Our Hy-Vee registered dietitians will be bringing you new recipes, nutrition tips, and snacks to try each week via a free, online video. Tune in at Hy-VeeKidsFit.com to enjoy these tasty creations and build independence in your own kitchen! Family Friendly Meals, Snack Attack, Edible Education and Hydration Station Join the Club for more ways to make the healthy choice easy, fun and FREE! www.hy-veekidsfit.com/sign-up/club-age-gate

    • Eat
    • Pro
    • All Star
    Endurance

    Endurance

      |  Expect to be challenged with this series to help you feel your best while you increase your confidence to make moving something you will do for your whole life.

    • Play
    • Learn
    • Pro
    • All Star
    flex

    Flexibility

      |  FLEXIBILITY is the ability to move your joints, pain free, through full range of motion. Keep working on your flexibility EVERYDAY, to feel your best.

    • Play
    • Learn
    • Rookie
    • Pro
    • All Star
    partner

    Partner Workouts

      |  Moving with a friend or family member can be very encouraging and beneficial.

    • Play
    • Challenge
    • Rookie
    • Pro
    • All Star
    Lower Body

    Lower Body Moves

      |  Lower body moves will target the muscles in our legs and bottoms. Strong legs can help us run faster and jump higher!

    • Play
    • Pro
    • All Star